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"On" vs. "Off" The Market!

With today being Valentine's Day, its an appropriate time to talk about being "on" and "off" the market.  In a dating sense, being "On The Market" means you are available; while being "Off The Market" means you are taken.

From a real estate perspective, many agents try to solicit business from potential sellers or buyers by promising to find properties that are "Off The Market". 

That said, similar to dating, it's best for property to be listed and marketed by an agent to all prospective buyers to attract the most qualified purchaser.

  • From a seller's perspective, they have something of value -- a property -- and the best way to maximize the value of that property is by finding the largest pool of buyers.
  • From a buyer's perspective, they have the best opportunity of getting a better deal if they are only one of a small handful of people who know about the opportunity.  

You only need one, but you need to find the right one...because nobody likes a board rejection!

Happy Valentine's Day!

Danielle Nazinitsky
Licensed Real Estate Salesperson
(212) 941-2634 (direct)  |  (330) 936-7928 (cell)
[email protected]
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